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The protocol

Five protocols. Your highest-scoring domain names yours.

Two formulas ship to every man. Three arms name a protocol — CoQ Defence, Magnesium and Myo-Inositol — and fire only when a domain scores high enough. KSM-66 never names one: it fires on a measured concentration below 16 M/mL rather than a score, so it rides along inside any of the five. Never more than two things arrive in a day.

The Oxidative Protocol

What triggers it

Hot bathsLaptop on the lapLong drivesOccupational heatSmokingPollution loadAge 40 plus

What arrives

Carnitine Core Carnitine Core Spine · all 90 days Methyl Complex Methyl Complex Spine · 60 days here CoQ Defence CoQ Defence Arm · days 1–30

The ninety days

Days 1–30
Antioxidant cover at the front of the window, where the damage is being done. CoQ10 300 mg, thiol-free.
Days 1–60
Methyl Complex runs sixty rather than ninety, because nothing ships more than two a day.
Days 1–90
Carnitine Core throughout — 2,000 mg of moiety, every morning.
Day 74–90
The batch built under all of it. This is what the re-test reads.

What it costs, and what day 90 decides

₹3,061 – ₹3,809 a month, averaged across the ninety days. Named when Oxidative is your highest score, and the most common protocol we send. DNA fragmentation is re-read where it was ordered. If oxidative load has not moved, the answer is usually behaviour rather than dose — and your coach will say so rather than selling you a second course.

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The Nutrient Protocol

What triggers it

Vegetarian or veganLow sun exposureNo supplementation historyLow B12Low vitamin D

What arrives

Methyl Complex Methyl Complex Spine · all 90 days Carnitine Core Carnitine Core Spine · all 90 days

The ninety days

Days 1–90
Both spine formulas, every day. No arm fires — the spine is already the answer.
Week 6
Levels usually read back in range. The fastest thing here to correct.
Day 52
A re-assessment before the re-test, so this one can be adjusted rather than waited out.
Day 74–90
The first batch built on corrected levels.

What it costs, and what day 90 decides

₹2,794 – ₹3,243 a month, averaged across the ninety days. Named when no arm fires — the least expensive protocol, and the one whose box looks identical to a man with no flags at all. What differs is the report, the coaching focus and the day-52 review.

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The Metabolic Protocol

What triggers it

Waist circumferenceBMIActivity levelDysglycaemia markersFatty liverRaised triglycerides

What arrives

Carnitine Core Carnitine Core Spine · morning Methyl Complex Methyl Complex Spine · morning Myo-Inositol Myo-Inositol Arm · nightly, 90 days

The ninety days

Days 1–90
Myo-inositol 2,000 mg at night, the Calogero dose, single active.
Weeks 1–8
Nothing to feel. Metabolic markers are the slowest thing in the catalogue to move.
Day 90
HbA1c, fasting glucose and lipids re-read where the panel was ordered.
After
The one finding that still matters once the fertility question is answered.

What it costs, and what day 90 decides

₹3,093 – ₹3,841 a month, averaged across the ninety days. The protocol most likely to keep paying after the count is settled — and the one where we will tell you plainly that food and movement do more than any sachet.

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The Recovery Protocol

What triggers it

Under six hours sleepPoor sleep qualitySustained stressShift work

What arrives

Carnitine Core Carnitine Core Spine · morning Methyl Complex Methyl Complex Spine · morning Magnesium Recovery Magnesium Recovery Arm · nightly, 90 days

The ninety days

Days 1–90
Magnesium Recovery at night — 220 mg elemental with 537 mg glycine, bisglycinate rather than oxide.
Weeks 2–3
Sleep usually shifts. The fastest effect in the whole catalogue, and the one men actually notice.
Week 4
If nothing has changed, tell your coach. Timing moves before the dose does.
Day 90
Recovery is re-scored from the same nineteen questions. No lab needed for this domain.

What it costs, and what day 90 decides

₹3,093 – ₹3,841 a month, averaged across the ninety days. Scored from your answers, not a blood test. If sleep has not moved by week four the cause is usually not magnesium — and if it looks medical, that is a doctor's question and we hand it over.

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The Combined Protocol

What triggers it

Three or more domains scoring highNo single lever will resolve it

What arrives

Carnitine Core Carnitine Core Spine Methyl Complex Methyl Complex Spine CoQ Defence CoQ Defence Arm · days 1–30 Magnesium Recovery Magnesium Recovery Arm · nightly Myo-Inositol Myo-Inositol Arm · nightly KSM-66 KSM-66 Rides along · tested men only

The ninety days

Days 1–30
Spine plus CoQ Defence in the morning; the evening arms your result called for.
Days 31–90
CoQ Defence ends, the spine continues, the evening arms run on.
Throughout
Never more than two things a day. The schedule sequences rather than stacks.
Day 90
Everything measured at the start is measured again.

What it costs, and what day 90 decides

₹3,659 – ₹4,108 a month, averaged across the ninety days. Named when all three naming arms fire and no single lever will resolve it — and the protocol most likely to end with a referral if the numbers do not move.

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Reference ranges follow WHO 2021 (6th edition) semen criteria and standard Indian laboratory ranges; your reporting lab's ranges take precedence where they differ. This service addresses sperm parameters and correctable contributing factors. It is not a diagnosis and it is not a guarantee of conception. Prescription medicines are provided only through a licensed clinician following consultation. Figures shown in the hero and proof sections are illustrative.

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